Drivewell Product Summary
Pursuant to
the online article “http://news.mit.edu/2016/startup-smartphone-app-safe-driving-0105”
(2016), Drivewell, a telematics analytics mobile app developed by Cambridge
Mobile Telematics (CMT), aims to inculcate safe driving behaviors on the road.
Utilising the commonplace mobile platform, this app records actions performed
by drivers on the move, such as steering, phone usage, braking, as well as
illegal speeding. With sensor technology installed in phones, GPS, motion,
vibration sensory feedback can be garnered and processed by algorithms,
producing essential performance data that can be converted into incentives for
safe driving habits.
Through
constant enhancement and evaluation across pilot programs, this app has managed
to clinch its client base over eight countries. This app has successfully
peaked safety driving records up to 30 percent across a nationwide contest.
Raising awareness of accidents caused by poor driving behavior and prohibited
mobile phone usage on the wheel, this product seeks to target specific areas
personalized to each individual driver in order to remedy negligent conduct on
the roads.
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